Job Summary
Published On : Jun 4, 2026
No. of Vacancies : 01
Job Type :
Full Time
Job Level :
Experience : At least 2 years
Age : 25 to 40 years
Location : Anywhere in Bangladesh
Salary Range:
Tk. 25000 - 40000
Application Deadline : Jun 20, 2026
Digital Marketing Executive
Smart Technologies (BD) Ltd
No. of Vacancies
01
Job Description / Responsibility
- Plan and publish daily content across LinkedIn (4 posts/week), Facebook (6/week), YouTube (Shorts + long-form per cadence), and Instagram (light) — bilingual where appropriate (English primary on LinkedIn, Bangla-first on Facebook).
- Run paid campaigns on LinkedIn Ads, Google Ads (Search, Performance Max, Display, YouTube), and Meta Ads — set up campaigns, monitor pacing, optimise creative, and report weekly on CPC, CPM, CTR, CPL.
- Operate email marketing in HubSpot / Mailchimp / Brevo — build the monthly CXO Bulletin, vertical newsletters, webinar nurture sequences, and trigger-based MQL nurture flows.
- Manage WhatsApp Business outbound — submit Meta-approved bilingual templates, run click-to-WhatsApp ads, and route inbound conversations to Inside Sales within the 10-minute SLA.
- Promote 12 webinars per year with the 21 / 14 / 7 / 2-day drumbeat across LinkedIn, Email, Facebook and WhatsApp; produce post-event recordings, highlight reels and 1-page summaries.
- Maintain SEO hygiene — on-page (titles, meta, H-structure, internal links), Bangla long-tail keywords, Google Business Profile, schema markup, monthly Search Console health checks.
- Track and report weekly performance in Tableau / Power BI dashboards — traffic, MQLs, SQLs, conversion rates, cost per qualified lead, channel-by-channel CAC and ROAS.
- Maintain marketing tech stack — GA4, Google Tag Manager, Meta Pixel + CAPI, LinkedIn Insight Tag, Microsoft Clarity, UTM hygiene, campaign taxonomy.
- Coordinate creative production — work with the Brand Manager and Video Producer (in-house and contracted) on visuals, video edits, carousels and landing pages using Canva, Figma and Adobe Creative Cloud.
- Stay PDPO 2025 compliant in everything — consent-first lead capture, cookie banners, opt-in record-keeping, breach-notification awareness; coordinate with the DPO / Compliance designate.
- Monitor and respond to comments across all UniSoft social channels using the Three-Line Rule (acknowledge, address, advance to private channel) within the published SLAs.
Educational Requirements
- Bachelor of Business Administration (BBA) in Marketing
- Bachelor's degree in Marketing, Communications, Business, Computer Science or equivalent.
Experience Requirements
Additional Job Requirements
- Age 25 to 40 years
- 2 – 5 years of hands-on digital and social-media marketing experience, ideally in B2B technology, IT services, SaaS, fintech, banking or enterprise telecom.
- Demonstrable portfolio of organic and paid social campaigns — LinkedIn Ads, Meta Ads, Google Ads — with screenshots, attribution data and outcome metrics.
- Fluent in both Bangla and English — written, spoken, and (critically) able to spot and fix bad Bangla translation in marketing copy. Working proficiency with: Google Analytics 4, Google Tag Manager, Search Console, Meta Ads Manager, LinkedIn Campaign Manager, HubSpot or Mailchimp, Canva, Figma.
- Strong analytical instincts — comfortable explaining why a campaign is winning or losing using numbers.
- Operating discipline — you ship on the publishing calendar without slippage; you respect approval flows; you document UTM and naming conventions.
- High creative judgement — you can spot a generic 'leverage transformative paradigm' draft a kilometre away and rewrite it as a plain-spoken UniSoft post.
- Experience with WhatsApp Business API providers (Gupshup, 360dialog, Wati, Twilio).
- Hands-on Adobe Premiere Pro / CapCut for short-form video editing (Reels, YouTube Shorts).
- SEO tooling experience — Ahrefs / SEMrush / Moz.
- Familiarity with the Bangladesh ICT / fintech ecosystem — BASIS, e-CAB, ICT Division, a2i.
- Awareness of PDPO 2025 and Cyber Security Ordinance 2025 marketing implications.
- Experience producing or co-producing webinars (Zoom Webinar configuration, registration flow, post-event nurture).
- Existing LinkedIn presence with thoughtful posts of your own.
Location
Anywhere in Bangladesh
Salary Range
Tk. 25000 - 40000
Other Benefits
Provident fund,Medical allowance,Mobile bill,Weekly 2 holidays
Lunch Facilities: Partially Subsidize
Festival Bonus: 2
Quarterly performance bonus tied to MQL volume, MQL-to-SQL conversion, and channel-level CPL targets. Provident Fund (dual 5%), gratuity, festival bonuses, medical insurance - per Bangladesh Labour Act 2006. Annual learning budget of BDT 75,000- courses, conferences, certifications (HubSpot Academy, LinkedIn Learning, Meta Blueprint, Google Skillshop, GA4 certifications all encouraged). Structured 90-day onboarding through UniSoft Tech Academy + Marketing Bootcamp. Clear progression to Senior Digital Marketing Executive → Demand-Gen Manager → Head of Digital within 3 - 5 years for strong performers Flexible-work options for focused deep-work days (subject to publishing-calendar commitments)
Job Source
Bdjobs.com.bd Online Job Posting
Application Deadline : Jun 20, 2026
Company Information
Company Name:
Smart Technologies (BD) Ltd
Address: Jahir Smart Tower, 205/1-205/1/A, West Kafrul, Begum Rokeya Sharani, Mirpur, Dhaka
Business: IT Product Sales & Distribution, National Distributor of Huawei Mobile, Enterprise Solutions, Security & Surveillance, Software, Stationery Goods, Properties, Lenovo Mobile and Motorola Mobile etc
