Job Summary
Published On : May 10, 2025
No. of Vacancies : Not Specific
Job Type :
Full Time
Job Level :
Experience : At least 3 years
Location : Chattogram (Halishahar)
Salary Range:
Negotiable
Application Deadline : May 28, 2025
Digital Marketer (SEO Specialist)
Prachin Bangla Ltd.
No. of Vacancies
Not Specific
Job Description / Responsibility
- 1. Paid Advertising (Meta & Google Ads)
- Develop, launch, and optimize high-converting campaigns across Meta platforms (Facebook, Instagram).
- Manage full-funnel Google Ads (Search, Display, Shopping) with advanced keyword targeting and smart bidding.
- Leverage retargeting, lookalike audiences, and A/B testing to boost engagement and conversions.
- Strategically allocate and monitor ad budgets to maximize ROI and meet defined KPIs.
- 2. Search Engine Optimization (SEO)
- Perform technical SEO audits and resolve issues related to crawling, indexing, site architecture, and duplicate content.
- Improve Core Web Vitals, site speed, and mobile usability to meet modern SEO standards.
- Execute robust local SEO tactics (GMB, NAP citations, local link-building) to enhance regional visibility in Chattogram.
- Optimize on-page elements (title tags, meta descriptions, headers) and implement schema markup for enhanced search appearance.
- Build strategic backlinks and explore influencer or affiliate collaborations.
- 3. Analytics & Performance Optimization
- Track and analyze digital performance using GA4, Google Tag Manager, and Google Search Console.
- Create and monitor custom events, goals, and conversion funnels to guide campaign optimization.
- Deliver actionable insights and pivot strategies to improve conversion rates and reduce cost-per-acquisition.
- 4. Social Media & Engagement
- Collaborate with content teams to boost engagement and visibility across Facebook and Instagram.
- Utilize audience insights to adjust creative strategies and improve ad targeting.
Educational Requirements
Experience Requirements
- At least 3 years
- The applicants should have experience in the following business area(s):
- E-commerce
Additional Job Requirements
- What We’re Looking For:
- Minimum 3 years of proven experience in managing Meta and Google Ads campaigns.
- Strong command of technical SEO, content strategy, and local SEO execution.
- Hands-on expertise with tools such as SEMrush, Ahrefs, GA4, Tag Manager, and CMS platforms (e.g., WordPress).
- Excellent communication skills in both Bangla and English.
- Certifications in Google Ads, Meta Blueprint, or similar (preferred but not mandatory).
- A data-driven mindset with a passion for testing, learning, and scaling.
Location
Chattogram (Halishahar)
Salary Range
Negotiable
Other Benefits
Festival Bonus: 2
Competitive Salary + Performance Bonuses
As per company policy
Job Source
Bdjobs.com.bd Online Job Posting
Application Deadline : May 28, 2025
Company Information
Company Name:
Prachin Bangla Ltd.
