Job Summary
Published On : Apr 21, 2025
No. of Vacancies : 01
Job Type :
Full Time
Job Level :
Experience : At least 5 years
Age : at least 30 years
Location : Dhaka
Gender : Male
Salary Range:
Negotiable
Application Deadline : May 15, 2025
Brand Manager
Ghorer Bazar
No. of Vacancies
01
Job Description / Responsibility
- The Brand Manager is responsible for developing and executing strategies that drive brand growth and customer loyalty. This includes managing product positioning, pricing, packaging, promotions, and ensuring brand consistency across all channels. The Brand Manager collaborates with cross-functional teams, including product development, sales, marketing, and creative, to deliver cohesive brand experiences and measurable results.
- Key Responsibilities
- Developing and implementing brand strategies to achieve market share and brand growth
- Defining brand positioning, unique selling points, and messaging in alignment with market trends and consumer insights
- Ensuring consistent brand voice, tone, and messaging across all communication platforms
- Conducting market research to understand consumer needs, perceptions, and trends
- Monitoring competitor activities and industry trends to identify opportunities and threats
- Using insights from market research to drive brand positioning and marketing efforts
- Working with marketing and creative teams to develop and execute campaigns, including digital, social media, print, and experiential marketing
- Overseeing the production of branded assets, ensuring they adhere to brand guidelines and are effectively communicated
- Tracking and analyzing campaign performance, adjusting strategies as needed to maximize results
- Collaborating with product development teams to ensure products align with brand goals and customer expectations
- Coordinating with sales teams to determine optimal pricing, distribution, and promotional strategies
- Managing the product launch process, from development to marketing execution, to ensure a successful rollout
- Monitoring brand performance metrics, including awareness, engagement, conversion rates, and sales
- Providing regular reports to leadership on brand performance and insights
- Adjusting strategies as necessary based on performance data to achieve brand goals
- Working closely with the sales, creative, product, and customer service teams to deliver a consistent brand experience
- Managing relationships with external agencies and vendors as needed
- Act as the brand advocate within the organization, ensuring that all departments understand and support brand initiatives
Educational Requirements
- Bachelor of Business Administration (BBA) in Marketing, Bachelor of Business Administration (BBA), Master of Business Administration (MBA)
- Bachelor’s degree in Marketing, Business Administration, or a related field. An MBA or advanced degree is a plus
Experience Requirements
- At least 5 years
- The applicants should have experience in the following business area(s):
- Telecommunication, Manufacturing (FMCG), Multinational Companies
Additional Job Requirements
- Age at least 30 years
- Qualifications
- 3-5 years of experience in brand management, marketing, or a related field
- Strong understanding of consumer behavior, market trends, and competitive landscape
- Excellent communication, presentation, and interpersonal skills
- Proficiency with digital marketing channels, including social media, SEO, and email marketing
- Analytical mindset with the ability to interpret data and make data-driven decisions
- Creative thinking and problem-solving skills
- Ability to work in a fast-paced, collaborative environment
- Preferred Skills
- Experience in using analytics and marketing software (e.g., Google Analytics, HubSpot, Salesforce)
- Strong project management skills, with the ability to manage multiple projects simultaneously
- Familiarity with brand management in a digital landscape (e.g., social media, influencers, and e-commerce)
- Working Conditions: Typical office setting; may involve occasional travel for market visits, trade shows, or conferences
Location
Dhaka
Salary Range
Negotiable
Other Benefits
T/A, Mobile bill
Salary Review: Yearly
Festival Bonus: 2
Job Source
Bdjobs.com.bd Online Job Posting
Application Deadline : May 15, 2025
Company Information
Company Name:
Ghorer Bazar
Address: Banasree, Dhaka
Web:
http://www.ghorerbazar.com/
Business: Ghorer Bazar is a leading organization committed to providing safe and healthy food. With our strong commitment to quality and customer satisfaction, we are looking for a skilled and experienced personnel to lead our dynamic team and drive our brand vision forward. Ghorer Bazar is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
